Tiny Tales: 5 Day Design Sprint
Tiny Tales: 5 Day Design Sprint
UX/UI Case Study
UX/UI Case Study
Creating a love a literature that lasts a lifetime
Creating a love a literature that lasts a lifetime






Overview
Overview
UX Researcher and UX Designer
UX Researcher and UX Designer
Tiny Tales makes choosing children's books easier for parents and kids. Our exclusive content is curated to be age-appropriate and enriching. The app is designed for iPad and Tablet users, providing a user-friendly experience. Reading with your child boosts their confidence both in and out of the classroom
Tiny Tales makes choosing children's books easier for parents and kids. Our exclusive content is curated to be age-appropriate and enriching. The app is designed for iPad and Tablet users, providing a user-friendly experience. Reading with your child boosts their confidence both in and out of the classroom
Discover
Project Scope
Secondary Research
Primary Research
Competitive Review
User Interviews


Refine
Usability Testing
Feedback Review
Next Steps in Iterations


Deliverables
User Personas
Empathy Mapping
Creating of User Flows
Information Architecture


Designs
Hi-Res Wireframes


Discover
Project Scope
Secondary Research
Primary Research
Competitive Review
User Interviews

Deliverables
User Personas
Empathy Mapping
Creating of User Flows
Information Architecture

Designs
Lo-Res Wireframes
Hi-Res Wireframes

Refine
Usability Testing
Feedback Review
Next Steps in Iterations

Project Scope
Project Scope
Secondary Research
Secondary Research
Research has consistently shown that reading with children has numerous benefits, including improved language skills, stronger parent-child relationships, and enhanced socio-emotional development. Digital platforms, such as apps and eBooks, have been recognized as valuable tools for book selection and engagement. However, parents often face challenges in finding age-appropriate and high-quality books amidst the overwhelming number of options available. Online resources and social media recommendations are increasingly used by parents to navigate this process. It is crucial for parents to actively engage and mediate digital reading experiences to maximize their benefits.
Research has consistently shown that reading with children has numerous benefits, including improved language skills, stronger parent-child relationships, and enhanced socio-emotional development. Digital platforms, such as apps and eBooks, have been recognized as valuable tools for book selection and engagement. However, parents often face challenges in finding age-appropriate and high-quality books amidst the overwhelming number of options available. Online resources and social media recommendations are increasingly used by parents to navigate this process. It is crucial for parents to actively engage and mediate digital reading experiences to maximize their benefits.
Research has consistently shown that reading with children has numerous benefits, including improved language skills, stronger parent-child relationships, and enhanced socio-emotional development. Digital platforms, such as apps and eBooks, have been recognized as valuable tools for book selection and engagement. However, parents often face challenges in finding age-appropriate and high-quality books amidst the overwhelming number of options available. Online resources and social media recommendations are increasingly used by parents to navigate this process. It is crucial for parents to actively engage and mediate digital reading experiences to maximize their benefits.
Competitor Research
Competitor Research
Research and analyze competitors' products or services related to the problem. Identify their strengths, weaknesses, and unique features that can provide insights or inspiration.
Research and analyze competitors' products or services related to the problem. Identify their strengths, weaknesses, and unique features that can provide insights or inspiration.
Research and analyze competitors' products or services related to the problem. Identify their strengths, weaknesses, and unique features that can provide insights or inspiration.
Unveiling the UX Research
Welcome to the captivating world of the Tiny Tales project, where we dive deep into UX research, uncovering hidden insights and unearthing mind-blowing results.
86%
Children who read ebooks for fun reported that it made them more interested in reading overall
25%
Children who use enhanced ebooks with multimedia elements may exhibit improved comprehension compared to those who read print books alone.
User Interviews
Criteria for Participants
Parents or guardians of children aged 5-12 years.
Familiarity with ebook apps or digital reading platforms for children.
Varied levels of experience with different children's ebook apps.
Willingness to provide feedback and insights regarding their child's experience with the app.
Questions
Introduction and Context
Purpose and User Needs
User Interface and User Experience
Content and Library
Additional Features and Integration
Feedback and Improvement
Objectives of Interview
Understand the parent's perspective on their child's engagement with the ebook app.
Gather feedback on the app's user interface, features, and content from a parental viewpoint.
Explore the parent's observations on their child's reading habits and preferences with the app.
Identify areas for improvement to enhance the app's educational value and usability for children.
Gather insights on the parent's concerns, safety considerations, and overall satisfaction with the app.


Priority Matrix
The priority matrix is a useful tool for project planning, including developing a kids ebook app. It helps teams prioritize features based on feasibility and importance. By categorizing features into quadrants, it ensures focus on impactful and doable tasks, maximizing user satisfaction. The matrix guides resource allocation, addressing high-priority items first. It streamlines development, meeting user needs effectively. Ultimately, it aids in delivering a successful app that aligns with goals.
High Priority &
Low Feasibility
High Priority &
High Feasibility




LowPriority &
Low Feasibility
High Priority &
Low Feasibility




Unveiling the UX Research
Welcome to the captivating world of the Tiny Tales project, where we dive deep into UX research, uncovering hidden insights and unearthing mind-blowing results.
86%
Children who read ebooks for fun reported that it made them more interested in reading overall
25%
Children who use enhanced ebooks with multimedia elements may exhibit improved comprehension compared to those who read print books alone.
75%
Parents reported that their children read more frequently for pleasure after being introduced to ebooks
Empathy Map
User Interviews
Criteria for Participants
Parents or guardians of children aged 5-12 years.
Familiarity with ebook apps or digital reading platforms for children.
Varied levels of experience with different children's ebook apps.
Willingness to provide feedback and insights regarding their child's experience with the app.
Questions
Introduction and Context
Purpose and User Needs
User Interface and User Experience
Content and Library
Additional Features and Integration
Feedback and Improvement
Objectives of the Interview
Understand the parent's perspective on their child's engagement with the ebook app.
Gather feedback on the app's user interface, features, and content from a parental viewpoint.
Explore the parent's observations on their child's reading habits and preferences with the app.
Identify areas for improvement to enhance the app's educational value and usability for children.
Gather insights on the parent's concerns, safety considerations, and overall satisfaction with the app.

Priority Matrix
The priority matrix is a useful tool for project planning, including developing a kids ebook app. It helps teams prioritize features based on feasibility and importance. By categorizing features into quadrants, it ensures focus on impactful and doable tasks, maximizing user satisfaction. The matrix guides resource allocation, addressing high-priority items first. It streamlines development, meeting user needs effectively. Ultimately, it aids in delivering a successful app that aligns with goals.
High Priority &
Low Feasibility
High Priority &
High Feasibility


LowPriority &
Low Feasibility
High Priority &
Low Feasibility


High Priority &
Low Feasibility
High Priority &
High Feasibility




LowPriority &
Low Feasibility
High Priority &
Low Feasibility




Empathy Map
Journey Map
User Flows
User Onboarding
User Onboarding
User Setting Preference
User Setting Preference
Hi-Resolution Mock Ups
Addressing User Feedback Levels in Tiny Tales:
Categories for Easy Selection
Friends' Reading Updates
Bookmarking for Later
Gamified Reading Experience
Hi-Resolution Mock Ups
Addressing User Feedback Levels in Tiny Tales:
Categories for Easy Selection
Friends' Reading Updates
Bookmarking for Later
Gamified Reading Experience
Addressing User Feedback Levels in Tiny Tales:
Categories for Easy Selection
Friends' Reading Updates
Bookmarking for Later
Gamified Reading Experience
Categories for Easy Selection
Tiny Tales offers a categorization system, allowing parents and children to easily navigate through various genres and themes. This feature enables quick and intuitive book selection based on specific interests or reading preferences.
Friends' Reading Updates
Tiny Tales provides a social component where users can connect with friends and see what they are reading. This feature promotes a sense of community, encourages reading recommendations, and fosters engagement among users.
Bookmarking for Later
Tiny Tales allows users to save books to read later. With this feature, parents and children can create personalized reading lists and easily access their favorite titles at a later time, providing flexibility and convenience in managing their reading journey.
Gamified Reading Experience
Tiny Tales gamifies the reading experience by incorporating interactive elements, progress tracking, and rewards. This feature motivates children to read more, enhances their engagement, and makes the reading process fun and enjoyable.
Categories for Easy Selection
Tiny Tales offers a categorization system, allowing parents and children to easily navigate through various genres and themes. This feature enables quick and intuitive book selection based on specific interests or reading preferences.
Friends' Reading Updates
Tiny Tales provides a social component where users can connect with friends and see what they are reading. This feature promotes a sense of community, encourages reading recommendations, and fosters engagement among users.
Bookmarking for Later
Tiny Tales allows users to save books to read later. With this feature, parents and children can create personalized reading lists and easily access their favorite titles at a later time, providing flexibility and convenience in managing their reading journey.
Gamified Reading Experience
Tiny Tales gamifies the reading experience by incorporating interactive elements, progress tracking, and rewards. This feature motivates children to read more, enhances their engagement, and makes the reading process fun and enjoyable.